Episode 244. Dear companies everywhere, sales and marketing are not about you
This episode of The Art of Entrepreneurship is for anyone whose sales and marketing strategies and tactics are failing to land with their audience. If you’re having a tough time driving results, it might be time to refresh.
Unfortunately, many of us can get into bad sales and marketing habits—making it all about us and our companies instead of thinking about the buyer, or getting very pushy during the sales process.
Fortunately, there are better ways to win business. Tune in for sales and marketing best practices.
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