Episode 71. Are you making these 5 sales & marketing mistakes?

In this Big Questions, Short Answers episode, I’m sharing the most common marketing mistakes I see startups and small businesses make all. the. time. Based on my almost scientific research of meeting thousands of entrepreneurs, I’d say nine out of 10 of these businesses might as well set their marketing budget on fire if they’re making any of these five mistakes.

If you’ve been listening to this podcast or following me on LinkedIn, you’ll likely have heard me share some of these tips before. Marketing to everyone is marketing to no one. Don’t wait to start selling. Consider this your short, sweet recap of the most important tips for launching your company’s marketing.

Want more tips on startup marketing? Here’s my shameless plug for my online startup marketing course, Marketing for Cash-Strapped Startups.